THE WHO

For The Gamer In All Of Us.

GDEX was started by Columbus based video game and all around kick-ass development company, Multivarious. Their goal was to create an event that showcased some of the best up and coming indie games around the area as well as providing an opportunity for people who may have a little interest in game dev to sit in on some talks and workshops to help direct them in their passion of getting into the industry. Matchbox Ltd was brought on to help enhance that experience and spread the word about the event to boost attendance.

THE CONCEPT

A Bunch Of New Games To Play With A Ton Of Content To Digest.

GDEX takes over a portion of the Greater Columbus Convention Center and fills several areas with talks, workshops, lounge space, and 100’s of video games to play throughout the weekend. Working with the Multivarious team has been an awesome experience and we’ve assisted in thinking about the footprint of the key features at the event as well as helping them grow with record sales every year since the partnership started.

THE EXECUTION

An All-Out Gaming Experience For Gamers And Developers To Enjoy.

Working with local gaming cafe’s and gaming stores, we’ve been able to build better local relationships and partnerships to further increase awareness and ultimately attendance at GDEX. Matchbox was able to bring a festival planning approach to the table and we’ve done a great job balancing out the Multivarious gaming experience and expertise while assisting and crafting the best gaming event we can for the Midwest.

THE NUMBERS

15,000

Reached Online

1,000+

In Attendance

53

Speakers

READY TO CONNECT WITH YOUR AUDIENCE IN A MEANINGFUL AND AUTHENTIC WAY?

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